HockeyStack is a revenue acceleration platform designed for B2B marketing and sales teams. It leverages AI agents to provide actionable insights, automate workflows, and improve go-to-market strategies.
Key features include:
- AI-powered Insights: Odin AI analyzes dashboards, builds reports from text prompts, and delivers weekly insights.
- Multi-touch Attribution: Measures marketing effectiveness with various attribution models and buyer journey analysis.
- Account Intelligence: Identifies high-intent accounts using first and third-party data, enabling targeted outreach.
- Automated Workflows: Automates SDR tasks and account research using AI-driven workflows.
- Cookieless Tracking: Employs cookieless tracking technology for improved user identification and data privacy.
- Native Integrations: Offers one-click integrations with popular CRM, ABM, marketing automation, and advertising platforms.
- Report Builder: Provides a no-code report builder for creating custom dashboards and reports.
HockeyStack targets marketing operations, demand generation, marketing leaders, performance marketing, content, sales reps, and sales leaders within B2B organizations. It aims to unify online and offline GTM data, providing a comprehensive view of the buyer journey and enabling data-driven decision-making.
